Product Software Engineer
I build and ship products end-to-end — from architecture to user impact.
I started in digital marketing — I understand what drives revenue, what makes users convert, and where the business actually lives. Since 2021 I've been at Effectus Software, leading projects end-to-end: frontend architecture, product releases, and infrastructure across multiple clients.
Outside of work: enduro racing, wakeboarding, and training.
Projects
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Tilt365
Led the full migration of a 160k-user platform from a no-code solution to a custom Next.js + Rails architecture — zero downtime cutover, owned infra, CI/CD, and product delivery. Also built the freemium funnel, unauth shop, and team analytics features.
Next.js · Rails · PostgreSQL · TypeScript -
Tixologi
Built complex data-driven features end-to-end: real-time analytics dashboards, order management with infinite scrolling, and multi-step event creation workflows. Onboarded and mentored new engineers.
React · Redux Toolkit · TypeScript · Firebase · Styled Components -
PadelHub in development
Founding engineer. Building a tournament and club management platform for padel from zero — full ownership of product, architecture, and execution.
React 18 · React Query · TypeScript · AWS Amplify · Zod -
Evisort
Built a multi-step document upload widget and admin dashboard end-to-end — PDF viewers with highlighted sections, analytics, and widget configuration. Integrated with existing backend infrastructure.
TypeScript · React · Node
Earlier: marketing-driven websites, SEO, Google Analytics, and paid media campaigns.
Get in touch
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